For Consumer Goods

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For Consumer Goods

Making Change Happen

Consumer Goods Companies today are dealing with countless challenges as digitalisation has created consumers with fast-changing needs. We help eCommerce Manufacturers be at the cutting-edge and make their eBusiness strategies a reality with our eRetail Suite Products.

Online Market Intelligence

eRetail Audit, our innovative analytics platform, tracks eCommerce market shares per sector and delivers eCommerce Market Intelligence in a holistic approach

What makes eRetail Audit unique:

Benchmarking across your industry
Real Time aggregation of data
Basket Level aggregation
Key Account Data offering
Actionable commercial marketing & eCommerce dashboard
Custom category trees (IQVIA, IRI, Nielsen or yours)
Years of eCommerce experience by the team that built it

eRETAIL

Our features for Consumer Goods Companies:

Explore market shares and marketing impact analysis for any basket sold online in an outstandingly easy to use dashboard

Understand eCommerce market size, trends and category dynamics per sector or country

Create shopping patterns by analyzing consumer behavior day-time analysis

Deep dive into any product sold online and navigate from sales volume to basket penetration or promo intensity

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Raw data of sales are collected in real time from multiple online retailers

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Thousands of product sales data are cleansed & categorized daily using algorithms

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Targeted online market insights are finalized for analysis

Want a free demo?

We will customize it for you to see real eCommerce data that matter

How can your brand own the Digital Shelf?

eRetail Content is our Content Management Platform and will help your Company:

Optimize on assortment, content & ratings on retailers’ websites

Strategize according to competition

Improve your brand’s positioning to consumers & digital footprints

Enhance the customer journey

Optimize on assortment, content & ratings on retailers' websites

Strategize according to competition

Improve your brand's positioning to consumers & digital footprints

Enhance the customer journey

Content compliance & sharing

Are the images and descriptions of your brands compliant?

Portfolio & listing

Are your products available and listed on all major retailers?

Rating & reviews

How do consumers rate your brand?

Searchability on site

What’s your brands’ search share?

Price benchmark

How do retailers change the prices of your brands?

Share of voice

What’s your brands’ share of voice on major social media?

Upload and host images and description of your SKUs in one place

Easily distribute content to the eTailers hassle-fee-no usb sticks, no emails

Inform eTailers about suggested product categories, filter, old SKUs, special bundles

Trusted by the following forward-thinking Consumer Goods Companies:

Testimonials

See what people are saying

Convert Group has been proven an invaluable strategic partner in helping Philip Morris Romania and IQOS grow in a highly competitive and regulated environment. Their consulting team possesses experience, deep knowledge and understanding of digital strategy, as well as the work ethics and personality traits needed to encourage us to pursue and succeed in our digital goals.

eRetail Audit is a strategic tool, that reinforces us to create a concrete eCommerce Strategy, take wise decisions and optimize our actions. It is our pleasure to co-operate with this amazing team!

eRetail Audit overdelivers when we need a solid tool to help us develop a successful eCommerce strategy and then measure and analyze the results of our actions. We are more than happy to collaborate with this brilliant team!

eRetail Audit, Convert Group's innovative service gives us meaningful insights that help us formalize a solid eCommerce Strategy and measure the results of our actions. We are really happy to work with this team!

eCommerce has entered our business life and has already transformed our traditional way of working. In an era where Data is “King”, e-Retail Audit is providing me with the necessary insights to decode the online grocery landscape and fine tune my Brands’ online strategy.

Being blind on e - pharma trends and shares puts you on weak position to take right decisions and identify opportunities. Have visibility of the market is key to drive your business