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Take control of your
Digital Shelf

We convert complex data into the actionable insights your commercial teams need to succeed and grow your eCommerce channel faster.
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digital shelf
Digital Shelf Analytics
Digital Shelf Analytics
Digital Shelf Analytics
Digital Shelf Analytics
Digital Shelf Analytics
Digital Shelf Analytics
Digital Shelf Analytics
Digital Shelf Analytics

Uncover sales and marketing insights

Keep up with the pace and complexity of your digital channel. Our eRetail platform tells you exactly what is happening to all the online stores that are important to your business and helps you identify the steps you need to take in order to grow your eCommerce faster, everywhere.

Assortment and availability

Protect your business profitability and brand loyalty by avoiding costly stock outs and substandard assortment.

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    Get a holistic overview of your inventory across retailers to ensure stock levels are above set thresholds at every location with daily data updates.

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    Know which of your products are listed on each retailer website and track your share of brands across product categories to identify assortment opportunities, outsmart the competition and grow sales.

Digital Shelf Analytics
assortment and availability 2 Digital Shelf Analytics

Content compliance

Provide exceptional shopper experiences and boost conversions with better content. Easily identify retailers that display non-compliant content and take action to protect your place on page 1.

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    Optimize product content

    Easily track, audit and ensure that retailers follow your branding guidelines and that product content and imagery is consistent across retailer websites.

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    Capitalize on keyword strategy

    Identify keyword gaps against competitors’ descriptions and improve your site ranking by optimizing product titles and rich content fields.

Digital Shelf Analytics
keyword strategy Digital Shelf Analytics

Share of search results

Significantly increase sales by moving products to first page. Optimize your keyword strategy, monitor visibility, page rank and competition page share in your category.

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    Double down on your keyword strategy and understand how your product is performing for specific and related keywords. Quickly identify opportunities within low-ranking products and better prioritize where to make improvements that will directly impact sales performance.

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    Compare and analyze ranking against competitors and quickly impact performance at store level. Set goals and prioritize top competing SKUs to improve category ranking and win market share.

Digital Shelf Analytics
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Pricing surveillance

Closely monitor competitor and retailer pricing dynamics to strengthen decision making, maintain profitability and avoid sudden fluctuations that can have critical effects on your business.

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    Stay on top of your pricing strategy with real time, daily updates across retailers, categories and products.

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    Ensure you are competitively priced and identify price deviations from RRP to ensure compliance with your commercial agreements.

Digital Shelf Analytics
pricing surveillancec Digital Shelf Analytics

Ratings and reviews

Modern shoppers consult reviews to drive their purchase decisions. Dive into shopper satisfaction reviews and uncover underperforming products to understand the impact on eCommerce visibility.

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    Use shopper reviews to understand your audience, their needs and optimize your digital shelf marketing strategy. Show your shoppers that you listen to their feedback and take action to build trust with them and further expand your brand loyalty.

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    Closely monitor competitor ratings and reviews and understand key satisfaction drivers. Initiate eCommerce-first product launches with confidence and measure shopper engagement to correct initial internal planning assumptions.

Digital Shelf Analytics
ratings and reviews 2 Digital Shelf Analytics

Why Convert Group for Digital Shelf Analytics?

Daily actionable insights

All the data you need to grow your eCommerce channel, updated daily so you’re always on top of what’s happening.

Holistic eCommerce monitoring

Know which areas you need to focus on and which levers drive the most results, so you can take quantifiable action.

Competition benchmarking

Get all the data on your competitors, know what they do right now, and adapt your strategy to minimize performance gaps.

Dedicated Customer Success

It’s not just data. To succeed you need the right partners, and we have just the right team to help you grow your business.

Focused on growth

From the start of your journey with us, we align your business objectives with our platform and work with your agenda to ensure you get the most out of our offering.

Unique user experience

Built by eCommerce experts specifically to match your commercial requirements and is always evolving to consistently provide you with a competitive edge.

Careers

"The Platform is very intuitive and easy to use – we, at Unilever Pharmacy Business unit, are very glad to be able to use it and this puts us in the forefront of the e-com data in Unilever Spain."

David Ameixa

Business Unit Manager - Healthcare

Unilever

Careers

"Being blind on e - pharma trends and shares puts you on weak position to take right decisions and identify opportunities. Have visibility of the market is key to drive your business."

Emma Marti

Head of eCommerce Spain

Reckitt

Careers

"I honestly want to tell you that this platform exceeds every expectation that we ever had when purchasing it. All these things that we manually tracked are displayed in the best possible way. Thank you and congratulations."

Nikoletta Blana

Sales Force Effectiveness Manager

Haleon

Careers

"Convert Group has been one of the top strategic partnerships we have pursued in the ebusiness of Sephora, starting since last year. Due to their exposure, partnerships and experience with different industry segments, they have acquired a top notch expertise on digital consumer journey helping our e comm business to differentiate."

Zoi Pytharouli

Marketing Director

Sephora

Careers

“In a challenging and highly volatile 2020 we used extensively the Convert data platform and tools to generate consumer insights and dynamic trend observations for our brands and markets. Our approach resulted in an accelerated above market growth and in a clear improvement across our e-commerce KPIs”

Stylianos Kalosakas

Retail & E-Commerce Channel Sales Mgr

Bayer

Careers

"Convert Group are the go-to place if you in CEE if you want to understand the local e-commerce market in depth. They have a very strong team of seasoned professionals, have great attention to detail and are considerate about timing and deliverables, when it comes to challenging projects. Rakuten Viber will be happy to use their services in the future as well."

Atanas Raykov

Senior Director Business Development

Rakuten Viber

Careers

"Convert Group has been proven an invaluable strategic partner in helping Philip Morris Romania and IQOS grow in a highly competitive and regulated environment. Their consulting team possesses experience, deep knowledge and understanding of digital strategy, as well as the work ethics and personality traits needed to encourage us to pursue and succeed in our digital goals."

Motea Mihai Ilarie

Head of Digital & Commercial Intelligence

Philip Morrison International

Careers

"Digital transformation has been a strategic target for us for many years now. Convert Group has been the innovative partner that has helped us right from the start, to unlock our digital potential and elevate our eCommerce channel. If you’re thinking of growing your eCommerce capabilities, you need a great partner at your side, and Convert Group is such. It has the expertise, software solutions, processes and the right team to set you up for success."

Zeta Cheimonidou

VP of Digital & Technology

AB Vassilopoulos (company of Ahold Delhaize)

Unilever
Reckitt Benckiser 
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Sephora
Bayer
Rakuten Viber
Philip Morris
ab Digital Shelf Analytics
Convert Group

Book a free demo of our Digital Shelf Analytics solution

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Solidify your brand positioning and measure your marketing impact, maximizing RΟI from each marketing channel.
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The Greek Online Pharmacy and the Greek Online Grocery sectors increased with a 13% and 5% Y-o-Y Growth Rate During 2022.       Discover More
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