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Boost marketing
performance

Arm your marketing and sales teams with impactful analytics so they can uncover true growth drivers for your eCommerce channel.

Get started
marketing performance
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Marketing Impact Analytics
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Know your impact

Your promotional activities should be innovative and impactful to maximize ROI and fuel the growth potential of your business. Our platform gives you all the competitive edge you need to keep your strategic initiatives fresh and hyper focused.

Brand Share of Voice

Understand exactly where you stand on the digital channels. Identify competitive gaps and strengths so you can act accordingly.

  • Competitive intelligence tabs arrow Marketing Performance

    Get a clear overview of how your competitors are positioning themselves across digital channels and identify opportunities for you to differentiate and grow. Have all the analytics you need to adjust your strategies and grow your category. The potential is limitless and it’s right at your fingertips.

  • Marketing Performance tabs arrow Marketing Performance

    Reduce manual labor, save time and increase marketing ROI with single brand campaigns and ensure that your marketing plan is executed across retailers as expected and easily identify inconsistencies across your brand campaigns.

Marketing Performance
brand share of voice Marketing Performance

Marketing impact analytics

Give your marketing team super powers with marketing impact analytics. Track, analyze and understand how your marketing activations are performing across different channels
and boost your marketing ROI.

  • Supplier Collaboration tabs arrow Marketing Performance

    Activation launch tracking

    Define the scope of your activation within the platform and track its performance post-launch to understand the impact it has on your sales target or market share.

  • Marketing Performance tabs arrow Marketing Performance

    Achieve your targets

    Set the targets you want to track for your marketing activations across digital channels. Achieve your sales goals, gain clarity over your success levers and identify which campaigns contributed most to your revenue.

Marketing Performance
achieve your targets Marketing Performance

Our offerings on Marketing Performance analytics includes:

Marketing Performance

Brand Share of Voice

Use Brand Share of Voice as a strategic accelerator by getting impactful insights through our AI platform, determining competitors’ advertising and keyword strategy, and identifying market gaps across all digital channels. Contact us to find out more about our methodology and how our Brand Share of Voice users have secured great returns.
Convert Group

Marketing impact analytics

Using advanced data science we give you all the information you need to identify which campaigns perform best and contribute the most towards your set targets. Effectively track the impact of your CPC campaigns, newsletters, social media posts, retailer banners and more with marketing impact analytics. We recommend that you schedule a call with our expert team to further grasp the potential this may have on your business.
Contact us
Careers

"The Platform is very intuitive and easy to use – we, at Unilever Pharmacy Business unit, are very glad to be able to use it and this puts us in the forefront of the e-com data in Unilever Spain."

David Ameixa

Business Unit Manager - Healthcare

Unilever

Careers

"Being blind on e - pharma trends and shares puts you on weak position to take right decisions and identify opportunities. Have visibility of the market is key to drive your business."

Emma Marti

Head of eCommerce Spain

Reckitt

Careers

"I honestly want to tell you that this platform exceeds every expectation that we ever had when purchasing it. All these things that we manually tracked are displayed in the best possible way. Thank you and congratulations."

Nikoletta Blana

Sales Force Effectiveness Manager

Haleon

Careers

"Convert Group has been one of the top strategic partnerships we have pursued in the ebusiness of Sephora, starting since last year. Due to their exposure, partnerships and experience with different industry segments, they have acquired a top notch expertise on digital consumer journey helping our e comm business to differentiate."

Zoi Pytharouli

Marketing Director

Sephora

Careers

“In a challenging and highly volatile 2020 we used extensively the Convert data platform and tools to generate consumer insights and dynamic trend observations for our brands and markets. Our approach resulted in an accelerated above market growth and in a clear improvement across our e-commerce KPIs”

Stylianos Kalosakas

Retail & E-Commerce Channel Sales Mgr

Bayer

Careers

"Convert Group are the go-to place if you in CEE if you want to understand the local e-commerce market in depth. They have a very strong team of seasoned professionals, have great attention to detail and are considerate about timing and deliverables, when it comes to challenging projects. Rakuten Viber will be happy to use their services in the future as well."

Atanas Raykov

Senior Director Business Development

Rakuten Viber

Careers

"Convert Group has been proven an invaluable strategic partner in helping Philip Morris Romania and IQOS grow in a highly competitive and regulated environment. Their consulting team possesses experience, deep knowledge and understanding of digital strategy, as well as the work ethics and personality traits needed to encourage us to pursue and succeed in our digital goals."

Motea Mihai Ilarie

Head of Digital & Commercial Intelligence

Philip Morrison International

Careers

"Digital transformation has been a strategic target for us for many years now. Convert Group has been the innovative partner that has helped us right from the start, to unlock our digital potential and elevate our eCommerce channel. If you’re thinking of growing your eCommerce capabilities, you need a great partner at your side, and Convert Group is such. It has the expertise, software solutions, processes and the right team to set you up for success."

Zeta Cheimonidou

VP of Digital & Technology

AB Vassilopoulos (company of Ahold Delhaize)

Unilever
Reckitt Benckiser 
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Sephora
Bayer
Rakuten Viber
Philip Morris
ab Marketing Performance
Convert Group

Book a free demo of our Marketing
Performance solution

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Platform

Product Information Management

A platform where Brands easily upload, select and share all products’ details with Retailers, saving time & cost with digital automation.
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Digital Shelf Analytics

A holistic solution for your digital shelf strategy, allowing you to manage your content efficiently and upscaling your image.
Learn more

Explore our resources

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The way Retailers and Brands collaborate through data

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The Greek Online Pharmacy and the Greek Online Grocery sectors increased with a 13% and 5% Y-o-Y Growth Rate During 2022.       Discover More
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