The way Retailers and Brands collaborate through Data
The complete platform that helps retailers monetise their data and streamline collaboration with brands through actionable insights.
70.5M
Line items tracked
21
countries worldwide
Convert Group empowers retailers to embark on their data monetization journey and establish stronger relationships with brands in omnichannel retail.
Retailers can monetise data and insights through a commercial agreement by offering suppliers access to our AI-based platform based on the first-party data being collected in real-time.
We are very fortunate to work with these amazing retailers to monetise their data to 180 brands:
Why do Retailers Monetise their Data?
Mainly because profit margins become thinner.
Create 1% revenue uplift from Data Commercialisation sales
Tap on increased Retail Media budgets due to transparency
Allocate wiser your teams’ time and resources
Leading Retailer Adds 0.6% Incremental Revenue in Just 6 Months
How Convert Group helped a leading retailer create a scalable and sustainable monetisation business, risk-free and at no cost or effort
45%
Uplift in Revenue from Existing Agreements
90%
Improved Internal Data Operations
Data & Insights you can monetise:
We enable Retailers to share and monetise their data including commercial data, basket insights, customer journeys and marketing effectiveness through our innovative platform.
Market Shares
Become a trusted partner for your suppliers by offering them market share insights for each brand, category, and even SKU. And don’t stop there. Other metrics can include conversion rates, pageview counts, and stock level monitoring.
Sales Decomposition
Every brand wants to confidently answer the question, “Why are our sales figures changing compared to the previous period?” Become the single source of truth for your suppliers by providing them with impressive visualizations of their sales components. Uncover the significant factors that contribute to their performance.
Customer Journeys
For the first time, brands can now access real-time information about how consumers discover and purchase their products on their online store. Insights such as search habits and navigational purchase journeys will help your suppliers position themselves on the appropriate digital shelf to reach the right target audience. Works great in conjunction with your retail media platform.
Basket Insights
Demystify the shopper’s basket by providing easily accessible insights that assist your suppliers in understanding bundle opportunities, shopping missions, and consumer profiles. This will enable them to create targeted and well-defined marketing activations.
Marketing Effectiveness
Allow your suppliers to track the performance of their activation campaigns using near-real-time transactional data. Offering this level of transparency to brands enables retailers to leverage increased marketing budgets and save resources on expensive manual reporting processes.
A winning platform and a passionate
Customer Success Team
Getting started
No matter what’s your eCommerce maturity stage, we align with your strategic business goals and deliver a tailored onboarding plan.
Developing excellence
Leveraging data
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