See Your Customers Like Never Before
Step beyond data. Step into understanding. Our Customer Intelligence solution turns numbers into narratives, giving you the competitive edge to outpace the market and redefine customer engagement.







Build Precision with Customer Intelligence
Our Customer Intelligence solution is built for Retailers and Brands ready to leave guesswork behind and make smarter, faster, and more profitable decisions. Packed with actionable insights, it’s your secret weapon for dominating the competition and driving real results.
Win Big with Shopper Insights
Stop guessing and start connecting. Shopper Insights help you:
Understand Demographics
Dive into age and gender data to uncover trends and design strategies that resonate with your audience's unique characteristics.
Boost Retailer Loyalty
Assess customer loyalty across retailers to identify patterns and implement targeted actions that foster stronger connections.
Leverage Price Sensitivity:
Analyze how pricing influences purchasing decisions and create strategies to align with customer expectations.
Drive Customer Lifecycle Engagement
Track every stage of the customer journey to refine acquisition tactics and build long-term loyalty through personalized experiences.




Unlock Hidden Growth with Basket Insights
Every basket tells a story. Are you reading it? Our Basket Insights help you:
Capture Missed Cross-Sells
Identify instances where customers opted for competitors' products, enabling you to refine your strategy and recapture lost opportunities.
Create Bundle Opportunities
Discover frequently purchased product combinations and design irresistible bundles that maximize basket value.
Leverage Category Affinity
Uncover how customers pair product categories in their baskets to unlock cross-category marketing potential and enhance promotions.
Maximize Brand Affinity
Analyze brand combinations in customer baskets to strengthen loyalty, identify synergies, and outpace competitors.




Without Customer Intelligence, you’re leaving money on the table. Here’s what’s at stake:
Wasted Marketing Spend
Without precise insights, your campaigns fail to reach the right customers at the right time.
Stalled Growth
Missed opportunities mean slower business expansion and lower ROI.
Weaker Market Position
Competitors leveraging better insights will outpace your efforts.

"The Platform is very intuitive and easy to use – we, at Unilever Pharmacy Business unit, are very glad to be able to use it and this puts us in the forefront of the e-com data in Unilever Spain."
David Ameixa
Business Unit Manager - Healthcare
Unilever

"Being blind on e - pharma trends and shares puts you on weak position to take right decisions and identify opportunities. Have visibility of the market is key to drive your business."
Emma Marti
Head of eCommerce Spain
Reckitt

"I honestly want to tell you that this platform exceeds every expectation that we ever had when purchasing it. All these things that we manually tracked are displayed in the best possible way. Thank you and congratulations."
Nikoletta Blana
Sales Force Effectiveness Manager
Haleon

"Convert Group has been one of the top strategic partnerships we have pursued in the ebusiness of Sephora, starting since last year. Due to their exposure, partnerships and experience with different industry segments, they have acquired a top notch expertise on digital consumer journey helping our e comm business to differentiate."
Zoi Pytharouli
Marketing Director
Sephora

“In a challenging and highly volatile 2020 we used extensively the Convert data platform and tools to generate consumer insights and dynamic trend observations for our brands and markets. Our approach resulted in an accelerated above market growth and in a clear improvement across our e-commerce KPIs”
Stylianos Kalosakas
Retail & E-Commerce Channel Sales Mgr
Bayer

"Convert Group are the go-to place if you in CEE if you want to understand the local e-commerce market in depth. They have a very strong team of seasoned professionals, have great attention to detail and are considerate about timing and deliverables, when it comes to challenging projects. Rakuten Viber will be happy to use their services in the future as well."
Atanas Raykov
Senior Director Business Development
Rakuten Viber

"Convert Group has been proven an invaluable strategic partner in helping Philip Morris Romania and IQOS grow in a highly competitive and regulated environment. Their consulting team possesses experience, deep knowledge and understanding of digital strategy, as well as the work ethics and personality traits needed to encourage us to pursue and succeed in our digital goals."
Motea Mihai Ilarie
Head of Digital & Commercial Intelligence
Philip Morrison International

"Digital transformation has been a strategic target for us for many years now. Convert Group has been the innovative partner that has helped us right from the start, to unlock our digital potential and elevate our eCommerce channel. If you’re thinking of growing your eCommerce capabilities, you need a great partner at your side, and Convert Group is such. It has the expertise, software solutions, processes and the right team to set you up for success."
Zeta Cheimonidou
VP of Digital & Technology
AB Vassilopoulos (company of Ahold Delhaize)

"eRetail Audit Panel gives us a complete image of the market we compete in. We know exactly how our category is performing and we can drill down to SKU level insights to understand what impacted our growth. This level of information influences strategic decisions based on facts and figures and helps us navigate market trends and shifts much faster and with more confidence. Excellent service , wonderful team!"
Eftychia Baka
Head of eCommerce
Nestlé GR









