The way Retailers and Brands collaborate through Data
Our all-in-one platform empowers omnichannel Retailers to monetise their data and foster seamless collaborations with brands through actionable, real-time insights.
2.3B
Line items tracked
11
countries worldwide
Empowering omnichannel Retailers to maximise data potential
Retailers are leaving money on the table by not fully monetising their data. With our AI-powered platform, we make data monetisation a breeze, giving omnichannel retailers the power to deliver real-time, actionable insights that fuel brand growth—while effortlessly unlocking new revenue streams for themselves.
We are very fortunate to work with these amazing retailers to monetise their data to 400+ brands:
Why Retailers monetise their data
Mainly because profit margins become thinner.
Create 1% revenue uplift from Data Commercialisation sales
Get your fair share of Retail Media spend
Allocate wiser your teams’ time and resources
Success Story: Skroutz Marketplace Doubles Marketing Investment
Discover how Skroutz harnessed the power of Retail Media to deliver measurable results, helping brands increase their marketing spend with clear, actionable insights.
14.4x
ROI
507.2%
Increase in product pageviews
Data & Insights you can monetise:
Leverage data to fuel smarter, more effective strategies. With Convert Group, you can offer brands comprehensive insights across key areas of the customer journey, enabling them to optimise campaigns, increase ROI, and drive growth.
Market Shares
Provide Brands with a clear understanding of their position in the market. Offer detailed, SKU-level insights that highlight performance trends across categories, brands, and products. Include metrics such as conversion rates, page views, and stock availability, allowing them to make data-driven decisions and optimise their product offerings in real-time.
Sales Growth Insights
Every Brand needs to understand the “why” behind fluctuations in their sales figures. With our platform, brands gain instant, in-depth insights into their performance, breaking down sales data into granular components. Our intuitive, visual reports uncover the key drivers of sales changes—whether it’s promotions, seasonality, or market shifts—empowering brands to refine their strategies, optimise inventory, and seize new growth opportunities with confidence.
Search & Navigation
Share real-time insights into how customers discover, research, and purchase products across your platform. Track and analyse consumer behaviors—from search queries and navigation patterns to purchase pathways. This data empowers brands to refine their digital marketing strategies, personalise customer experiences, and optimise their retail media campaigns for higher engagement.
Customer Insights
Unlock powerful data on your audience—whether for your brand, competitors, or categories. Analyse segments like age, gender, income, lifestyle, and buying behavior to spot cross-sell opportunities, high-value bundles, and category affinities that drive sales. With this, brands can fine-tune targeting, personalise offers, and optimise product assortments for better conversions.
Retail Media Strategy
Measure the effectiveness of retail media campaigns with real-time, data-backed insights that show clear results. We provide detailed attribution level metrics, ROAS, incremental ROAS, ROI and campaign post impact, ensuring brands have full transparency. By offering detailed and incremental measurement, brands can fine-tune their media strategies, build trust with suppliers, and drive increased media budgets over time.
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