Anonymous Transactional Data Aim to Offer Transparency in the Industry and its Suppliers
A total of 98 Greek ePharmacies, including 11 of the top 14 most visited ePharmacies, have made a deliberate step toward data transparency and the sharing of anonymous transactional data. Participating ePharmacies represent 69% of the market’s total online sales (not including the turnover generated through online marketplaces). Τhe online pharmacy’s turnover increased by 9% in the first half of 2022 as compared to the same time in 2021. The 10 out of the 11 online pharmacies that are participating in the initiative, receive millions of monthly online visits, and include: bestpharmacy.gr, boxpharmacy.gr, ofarmakopoiosmou.gr, pharmacy128.gr, pharmacy295.gr, pharmacy2go.gr, pharmacydiscount.gr, tofarmakeiomou.gr, wecare.gr, and vita4you.gr.