Turn data into sales
Unite Sales & Marketing Teams
Two teams that perform best when working together. Unite your sales and marketing teams around daily, accurate, and tailored eCommerce data insights that help you take winning actions.
Joint Business Planning
Collaboration between retailers and brands often crumbles around scarce datasets and repeating negotiations missing the point of mutual growth in
Collaboration between retailers and brands often crumbles around scarce datasets and repeating negotiations missing the point of mutual growth in the face of better offers. Accurate data insights on sales, marketing, and digital shelf analytics provide new ground for refreshed, meaningful, and effective joint business planning activity which changes how stakeholders interact with each other.
High-yield marketing
From streamlining content distribution and asset management to collecting marketing impact analytics for your activations, marketing teams
From streamlining content distribution and asset management to collecting marketing impact analytics for your activations, marketing teams have a comprehensive, measurable overview of what works and what doesn’t.
Shopper tracing
Because following your individual customers around their shopping journey would be impossible, we’ve made it possible for your teams to know
Because following your individual customers around their shopping journey would be impossible, we’ve made it possible for your teams to know what they search for, how they locate your products, how they buy your products, and how your brand loyalty remains intact. Winning more eCommerce shares and improving marketing efforts has never been more data-driven.
Why sales and marketing teams love Convert Group
Understand how you stack up against the competition across key accounts
Remove guesswork from your marketing strategy
Ensure your new products reach and impact your audience
"The Platform is very intuitive and easy to use – we, at Unilever Pharmacy Business unit, are very glad to be able to use it and this puts us in the forefront of the e-com data in Unilever Spain."
David Ameixa
Business Unit Manager - Healthcare
Unilever
"Being blind on e - pharma trends and shares puts you on weak position to take right decisions and identify opportunities. Have visibility of the market is key to drive your business."
Emma Marti
Head of eCommerce Spain
Reckitt
"I honestly want to tell you that this platform exceeds every expectation that we ever had when purchasing it. All these things that we manually tracked are displayed in the best possible way. Thank you and congratulations."
Nikoletta Blana
Sales Force Effectiveness Manager
Haleon
"Convert Group has been one of the top strategic partnerships we have pursued in the ebusiness of Sephora, starting since last year. Due to their exposure, partnerships and experience with different industry segments, they have acquired a top notch expertise on digital consumer journey helping our e comm business to differentiate."
Zoi Pytharouli
Marketing Director
Sephora
“In a challenging and highly volatile 2020 we used extensively the Convert data platform and tools to generate consumer insights and dynamic trend observations for our brands and markets. Our approach resulted in an accelerated above market growth and in a clear improvement across our e-commerce KPIs”
Stylianos Kalosakas
Retail & E-Commerce Channel Sales Mgr
Bayer
"Convert Group are the go-to place if you in CEE if you want to understand the local e-commerce market in depth. They have a very strong team of seasoned professionals, have great attention to detail and are considerate about timing and deliverables, when it comes to challenging projects. Rakuten Viber will be happy to use their services in the future as well."
Atanas Raykov
Senior Director Business Development
Rakuten Viber
"Convert Group has been proven an invaluable strategic partner in helping Philip Morris Romania and IQOS grow in a highly competitive and regulated environment. Their consulting team possesses experience, deep knowledge and understanding of digital strategy, as well as the work ethics and personality traits needed to encourage us to pursue and succeed in our digital goals."
Motea Mihai Ilarie
Head of Digital & Commercial Intelligence
Philip Morrison International
"Digital transformation has been a strategic target for us for many years now. Convert Group has been the innovative partner that has helped us right from the start, to unlock our digital potential and elevate our eCommerce channel. If you’re thinking of growing your eCommerce capabilities, you need a great partner at your side, and Convert Group is such. It has the expertise, software solutions, processes and the right team to set you up for success."
Zeta Cheimonidou
VP of Digital & Technology
AB Vassilopoulos (company of Ahold Delhaize)
"eRetail Audit Panel gives us a complete image of the market we compete in. We know exactly how our category is performing and we can drill down to SKU level insights to understand what impacted our growth. This level of information influences strategic decisions based on facts and figures and helps us navigate market trends and shifts much faster and with more confidence. Excellent service , wonderful team!"
Eftychia Baka
Head of eCommerce
Nestlé GR
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